While retailers have long fretted over whether social media sites drive adequate sales, major players in the category seem to have no intention of backing away from Facebook, Twitter and Instagram. But a new study might change their minds.
Showing posts with label Retailers Aren't Convinced Social Media Can Sell. Show all posts
Showing posts with label Retailers Aren't Convinced Social Media Can Sell. Show all posts
Friday, April 15, 2016
Even in a Mobile World, Retailers Aren't Convinced Social Media Can Sell
While retailers have long fretted over whether social media sites drive adequate sales, major players in the category seem to have no intention of backing away from Facebook, Twitter and Instagram. But a new study might change their minds.
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