A Reuters Researcher On What Gets Shared Online...

Researcher Satu Vasantola published a paper with the Reuters Institute for the Study of Journalism recently about the type of content that gets shared online. Using NewsWhip data and other methods, Satu looked at the content output and social performance of the BBC and Finnish newspaper Helsingin Sanomat.We talked to Satu to find out what she learned about the type of content that is shared by both sites’ readers.... | Public Relations & Social Media Insight

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