July 31st, 2015 Jeanne Bliss is the Founder and President of CustomerBliss, and the Co-Founder of The Customer Experience Professionals Association. She is one of the foremost experts on customer-centric leadership and the role of the Chief Customer Officer. Her third, and brand new, book is Chief Customer Officer 2.0: How to Build Your Customer-Driven Growth Engine. I chatted with Jeanne recently about some of the insights she shares in the book. Q. What are the top mistakes organizations
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Once upon a time there were two engineering PhDs who were clueless about how to start a company. All they knew how to do was code. They were so desperate for money and adult supervision that when an experienced businessperson showed interest and offered to help raise money, they, in their own words, “followed him like dogs.” However, this adult didn’t know much about tech startups and caused them to make many mistakes in legal and financial matters. They parted ways but only after much ag
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When it comes to defining your brand, getting ahead of competitors, and growing your customer base, big data can be an incredible resource. But it’s not as easy to harness that power as some might think. There are actually some pretty important rules that your company should recognize before using big data for marketing purposes. Let’s take a look. Backing up and storing data properly is one of the most important aspects of running a successful business. According to Boston Computing Netw
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The post Photos from the May 2015 Maker Faire in San Mateo California appeared first on Guy Kawasaki.
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At any conference, there are ten times more panelists than there are keynote speakers, so the odds are higher that you’re on a panel than giving a keynote speech. Therefore, rocking a panel is an important skill for evangelists, too. A panel looks easy. There are four or five other people on it, and it lasts only sixty minutes. How hard could it be? Herein lies the problem: because everyone thinks a panel is short and easy, no one prepares for it. In reality, a panel is harder than an individ
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Todd Dunn is the Director of Innovation and runs the Intermountain Healthcare Transformation Lab, which is working to foster innovation in the healthcare industry. He’s now run several Lean LaunchPad classes and has seen a ton of healthcare startups. Here’s his advice for startups in this space. ——— I have spent the last 10 years in the Healthcare space. Over the past couple of years as Director of Innovation for Intermountain Healthcare I’ve mentored and worked with man
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from Royalty Mart http://royaltymart.com/2015/11/05/qa-with-jeanne-bliss-author-of-chief-customer-officer-2-0/
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