Too many B2B firms believe that social media marketing only works for B2C companies and wrongly believe that implementing a social media campaign would be a waste of time. However, that couldn’t be further from the truth. Though it may not be the most efficacious of marketing strategies, it’s still an exceptional option for B2B companies. In fact, according to one study conducted by the Content Marketing Institute and MarketingProfs, 87 percent of B2B companies currently use social media
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Rental cars. I have never met a person who loved their rental car company or the experience of turning up at an airport, waiting in line, paying a huge fee and then dealing with returns, airport shuttle buses and so forth not to mention half-washed and smelly cars. I think the closest parallel I have is the feeling I had for taxi cabs (inconvenient, smelly, expensive) before Uber. The rental car companies have a million scams to get more money out of you – mostly notably the gasoline scam
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Nature and nurture together shape successful entrepreneurs. And it’s possible to balance work and family when doing a startup. Family relationships influence founders and their startups. That was the message from the two latest guests on Entrepreneurs are Everywhere, my radio show on Sirius XM Channel 111. Daniella Yacobovsky, co-founder of online jewelry retailer BaubleBar, and Jane Moritz. a food entrepreneur who owns Challah Connection, an ecommerce site specializing in Jewish gift basket
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Publish an article about this controversial Mac app, and watch the animosity fill your comments section. Tales of pop-up ads, malfunctioning hard drives, and deleted data will flow in from disgruntled Mac owners. The application MacKeeper claims to improve your Mac’s performance by freeing up disk space and performing a wide range of cleanup functions. It also claims to incorporate security tools and provide an anti-theft feature to help you find your Mac if it’s lost or stolen. Recently, M
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from Royalty Mart http://royaltymart.com/2015/12/08/how-b2b-companies-can-use-social-media-to-their-advantage/
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