Thursday, February 25, 2016

Is Any Press Good Press? Measuring the SEO Impact of PR Wins and Fails


From the 5,000% drug price increase to the debate over "The Dress," everyone's heard about these 7 wild PR stunts. But have you wondered what their SEO impact was? Kelsey Libert of Fractl shares insights gained from researching the effect of PR events on a site's organic traffic and backlinks.

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